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Digital innovations and increased demand for services in social housing leads to new team appointments

Image for Digital innovations and increased demand for services in social housing leads to new team appointments

Housing Proactive, Alertacall’s housing management system designed specifically for older residents and those with additional needs, has grown strongly in the past 12 months despite the COVID pandemic. The service is now in operation with over 50 housing providers in the UK. The increased demand for our services within the social housing sector has meant increased investment into client relationship management and the appointment of three key members at Alertacall.

The team will be helping to implement digital services in sheltered and supported accommodation, including an easy to use 8-inch portable touchscreen for residents to improve health and safety, repairs performance and resident engagement. Alertacall is pleased to welcome:

  • Sarah Fletcher – Client Relationship Manager
  • Rameena Farooq – Client Development Manager
  • Luke Richards – Client Support Co-ordinator

Sarah, Rameena and Luke join Alertacall at a very exciting time as they will help housing providers prepare for the 2025 Digital Switchover in the UK. Alertacall has recently announced a range of digital innovations to go alongside the award winning Housing Proactive service. These services provide a comprehensive and low cost solution to address all the Digital Switchover requirements in sheltered and supported housing. This will include integration with door entry systems, smoke detectors, dispersed alarms and other IOT devices, including environmental sensors. These services will also enable housing providers to move away from needing to replace outdated and expensive hard wired systems which may not work reliably after Digital Switchover.

Housing Proactive also provides significant benefits to housing teams and enables them to better maintain contact with residents and focus their time. Through an online reporting portal, housing teams access live occupancy tracking, detect changing housing needs and an emergency messaging system. Importantly, the easy to install nature of the service means that installation is not only straight forward but also extremely safe to undertake even during national and local lockdowns.

To find out more about the digital innovations coming to Housing Proactive, and how your organisation could benefit from harnessing them, contact Ben Lambert, Head of Client Relations, on, or by calling 0808 208 1234.